Apple unveils new iMac line-up with M3 Chips at the Scary Fast event

November 1, 2023 | By Arnab Ghosh
Scary Fast

After much anticipation, the “Scary Fast” event of Apple took place, setting the excitement of technology lovers and geeks higher. As widely expected, Apple showcased its much-touted and powerful M3 chips. It also showcased a revamped line-up of iMac, its AIO desktop PCs. The new generation iMac models are slim and sleek and now they come in many enticing hues, much like other Apple devices. The M3 iMacs get a 24-inch display and inside sits the mighty M3 processor.

Apple said the new iMacs will be almost twice as fast compared to the predecessor. The M3 chip is laden with eight-core CPU and a 10-core GPU. It supports up to 2TB of storage and a maximum of 24GB of RAM. It is quite clear that Apple is eyeing the heavy gamers and productivity-centric users with the new iMacs. The new lineup also supports Wi-Fi 6E.

Apart from the beefier CPU inside, the new iMacs resemble the predecessor in many ways. You get the same build style and 4.5K Retina display, alongside the 1080p camera and USB port configurations. However, this time Apple has used a lot more recycled materials than in the past. The stand is made with recycled aluminum and inside the PCs contain recycled gold plated circuit boards, recycled tin soldering, and rare earth magnets.

One notable thing is that the iMac line-up was upgraded directly from M1 to M3 chip. The time for final adieu to Intel chips in iMacs is close. The pricing for the new 24-inch M3 iMac commences at $1,299

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