While previously the Apple iPhone was surefire the best in the smartphone world when it was a premium brand, some technology analysts have started drawing inferences from the device that it is gradually trailing behind other brands. This lagging is assumed to be largely due to AI. However, this assumption is slightly misleading.

Apple Falling

The Problem Is Not AI

Currently, Samsung, Google, Xiaomi, and other Android companies have been leaving trails for all of them in the market, with all wonderfully being done by AI. Well, tech giant is on the wayside in AI-it has, for instance, developed iOS 18, looking to launch an exciting performance dubbed "Apple Intelligence"-but it, by no means, has its head hanging low.

So, What Makes the Apple iPhone Fall Behind?

Old Design and Innovation

It has been a long time since Apple radically updated its design for the iPhones. Once again, from iPhone 12 to iPhone 15, they look pretty much the same. On the other hand, there exists a Fold series by Samsung, for instance, or a customized design by Xiaomi, which is much more innovative and diverse. Users are looking for more innovative and visually appealing phones now.

Demand vs Price Gap

A very difficult barrier for an ordinary customer is that an iPhone costs so high. On the other hand, Android manufacturers have phones in different budgets, which makes their market wider. People feel that Apple is now focused only on the premium segment, and, as a result, ordinary users tend to be diverted.

Apple Falling Down 3

Software Features and Customization

There is so much more for customization with Android phones. Themes, changes to the UI, multi-window support, etc. They are still very limited on the iPhone. Young users especially want that much more flexibility, which iOS definitely lacks.

Now, the company has activities in Aconcernsrn, but the main contributions behind the iPhone losing ground at present include stagnation in innovation, monotonous designs, and price imbalance. It will have to make breakthrough innovations that span all areas and not just AI to stand a chance within this market by 2025. Otherwise, that iPhone is surely heading into a gradual loss of market share.

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